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Résumé :
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Business Communication: A Problem-Solving Approach prepares students to take charge of the communication challenges they'll face on the job. With a focus on effective decision making, the text provides a process for analyzing communication problems and thorough support for designing successful solutions. Students will gain a realistic picture of today's business environment, including the impacts of the global pandemic, the importance of inclusive, socially responsible communication, and AI technologies. Numerous end-of-chapter scenarios provide a wide range of opportunities for problem solving in context. This release continues its strong coverage of style and grammar, visual communication, and skillful oral communication. This release was developed with a focus on today's caring, collaborative, diverse, social, and highly pragmatic "self-driver" students who value flexibility and authenticity. All advice includes the "why" to support students in their future workplace success.
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